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ICTT India or International Conference on Travel Technology India is a one of a kind of tourism marketing event that seeks to address the issues with the changing travel industry scenarios, especially with respect to technologies and innovations. The aim of the conference is to understand the pace with which technology is becoming a platform for tourism products and services and help stakeholders embrace the trends. Organized by the ATTOI (Association of Tourism Trade Organizations, India), ICTT India prepares service providers to be digitally equipped and acquire skills that meets the changing needs of the customers.

The first ICTT India was held in 2013 and brought together subject experts from across the globe, including tour operators, tourism marketers, hospitality service providers, hoteliers, researchers, academicians, technical experts, designers, and other think tanks to discuss the future opportunities. Since 2013, ICTT India had been one of the largest get together of stakeholders in the tourism industry, thus creating a platform for knowledge sharing and growth.

ICTT India 2017

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This year, the ICTT India is all set to be hosted in Kochi, Kerala, from the 8th of June to the 10th of June. The main theme of the conference is to help travel and tourism professionals get a better understanding of web marketing and how online marketplaces have evolved over the years. Participants are expected to take back new perspectives of digitization as a means to drive future business growth. The conference is expected to assist travel and tour operators to scale up their digital conversions. The two day event will also showcase some new technologies, especially mobile applications that have been developed by leading companies to drive innovation.

The conference will not just be a platform to listen to and understand industry trends but also an opportunity to network with other service providers from across the globe.

The conference sees some important partners including WLT (World Luxury Tourism), Tourism Insider, Travel Daily India, Tourism India, Travel News Digest, Traveltechie.com, Kerala Tourism, Hotel Le Meridian and ATTOI.

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The conference is open for registration but offers only limited number of seats on a FCFS basis. You can register either as a delegate to the event or as a speaker. For those looking to register as a speaker, the web form requires filling up your areas of interest.

You can register here.

Venue

The venue for the event is Hotel La Meridian, an international upscale hotel chain, formerly headquartered in UK and France and owned by Marriot International. The hotel is located along National Highway 47, just six kilometers from the Kochi city center.

Schedule

The conference will start on the 8th of June 2017 and end on the 10th of June 2017. The two day event will see more than 16 speakers from different fields and topics including social media, travel technology, digital marketing, business development and more. Each day would be broken down into different sessions that address different aspects of the changing industry.

Date & Time Event & Sessions
Day 1 – June 8 – 5:00:00 PM Inauguration
5PM at Le Meridien, Kochi
Day 2 – June 9 – 9:00 to 10:30 PM Session 01 – Content and Search engine strategy
How to create the right content?
How to get high rankings for your website with organic search?
Workshop on keywords for your business campaigns and how to make it work?
10:30 – 11:00 – Tea Break
11:00 – 01:00 Session 02 – Social media for Tourism
How to use Instagram for product marketing.
How to use snap chat to attract new markets and tourists.
Blogging – its importance today and how businesses can leverage it.
Workshop on how to use strength of Facebook – Future of storytelling
01:00 – 02:00 – Lunch Break
02:00 – 3:30 Session 03 – Hotel Branding, positioning and distribution
How to get the best out of OTAs? For new and existing hotels
Role of OTA’s in hotel marketing, its contribution and growth pattern.
Optimizing your hotels OTA strategy
03:30 – 04:00 – Tea Break
04:00 – 5:00 Session 04 – Digital tools – the way forward
Digital payments – future of business and payments mechanism for tomorrow
WhatsApp – A free marketing tool to promote and market your business.
Day 3 – June 10 – 09:00 – 10:30 Session 01 – Online Tools
Efficient and cost effective online promotional tools for home stays.
Facebook live and YouTube – Opportunities in Video Marketing.
Workshop on how to use online resources for promoting websites
10:30 – 11:00 – Tea Break
11:00 – 01:00 Session 02 – Revenue Management
Understanding revenue management and getting better in it
How to analyze your monthly online strategy for better conversions?
Direct bookings or OTA booking – which is better and why?
Workshop on how to plan the right OTA strategy
01:00 – 02:00 – Lunch Break
02:30 – 3:30 Session 03 – Reviews – Importance and relevance
Reviews and online Reputation – How to get most out of MyTourReview
Importance of managing reviews on OTA’s and responding to negative reviews.
How reviews are affecting our conversions today and its importance for the future.
03:30 – 04:00 – Tea Break
04:00 – 5:00 Session 04 – Consumer behavior & Online reputation
How consumer behavior and needs have changed in the last few years – Case studies
Responding to reviews – how important is that?
05:00 – 6:00 Session 05 – Travel technology trends in future
A must for future – Digital in-house marketing divisions in hotels & tour companies.
The best is yet to come – How crazy can the technology get in tourism

Event Price

Delegate registration for the two day ICTT India conference is INR 8000 + Taxes and this is inclusive of 2-day conference pass, access to conference sessions, access to networking sessions and dinner, lunches and tea sessions.

For speakers, the registration is free.

Important Note: Speakers are yet to decide so we will update you. However, International speakers have already delivered their speech.

The ICTT India 2017 can be a business changing opportunity for all stakeholders from the tourism industry. Be a part of it to drive the change!